Keyword Research Services – Value For Money Or A Waste Of Space?
I struggle with keyword research. Maybe you also do? I can find keywords all day long. The problem is though that most are next to useless, or at least seem to be.
When I used Google’s keyword tool I trusted the results 100%. After all, they should be giving out accurate info. Sadly, that’s not always how it goes.
The results you see are not always correct, far from it. It would have been correct at some point though. I discovered the answer almost by pure chance.
I decided to go for a keyword with about five thousand competing pages. I was feeling confident enough to rank well with this one. I put out probably thousands of articles.
Soon after I noticed Google telling me there was about 9000 competing pages now. My heart sank, I thought my task was gonna be twice as hard now. It turned out that my articles were showing on these sites and ranking for the keyword.
What I’m saying is that I would have left it alone had I saw over 9000 competing sites. As a lot of them were mine (or had my article on) I was competing against my self most of the time. A nice situation to be in!
I knew I wasn’t going to get lucky all the time so I decided to try a keyword research service. I liked the idea of good keywords being delivered to me every day. Balancing cost against time taken (by me) seemed to prove it could be a valuable asset.
Travis Sago was offering a keyword research service which I decided to try. Let’s face it, Travis is THE bum marketer. Bum marketing is something I really like.
It takes me an hour or two to come up with a couple of decent keywords. Getting them delivered is a huge help. And a couple hours work is pretty valuable to me. If I contrast a couple hours of my time against the cost each day it has to be value.
All the big marketers bang on about outsourcing. I see this as an outsourcing project. Outsourcing my keyword research to someone else.
You can find out just how the trial went over at my site. I said earlier about how I got loads of articles published for my chosen keyword. I’ll also tell you how I did that at my site.
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